Local is As Local Does
It looks like search engines have officially trumped the Yellow Pages when it comes to customers looking for local businesses. Data from comScore and TMP Directional Marketing shows that this year more people are turning to search engines after last year’s showed that Yellow Pages were on top.
No Comments 
Google Maps, local business, Searcg engine, SEO, Yahoo Maps, yellow pages
Share This released some of their data to give you some insight to where your visitors are sharing to most. Email proved to be the number one destination for sharing activity. We’d like to share the top content categories of the sites that make up the ShareThis sharing network.
Top Sites by Category
As you can see, sites about “Entertainment” and “Science and Technology” are very popular on ShareThis Nnetwork. Their sharing platform is even popular internationally - 11% of sites using ShareThis publish their content in foreign languages.
PCs are under constant attack from viruses, spyware and identity theft. Every day you hear about a new threat to your PC. They’re coming faster than ever before, they’re getting harder to stop and traditional antivirus products are not able to keep up. Will your antivirus software catch the latest malware that just came out today? In most cases, no, because it simply does not know how to detect it yet. But ThreatFire’s ActiveDefense technology does, and has proven to provide up to 243% more protection when combined with traditional AntiVirus products. See the table below.
Continue Reading »
How did he make $18,343 in a single month?…
His name is Joel Comm and it wasn’t so long ago he was making only $30 a day with Google’s Adsense program.
Then one day it hit him over the head like a ‘2 by 4′ and Joel began testing other ways to increase his Adsense earnings…
Not only did it work… but… (and this is a BIG BUT) Joel documented everything he did to make his Adsense commissions shoot up to the sky…
This is significant and here’s why…?
Now you can have access to it all where you’ll view actual details of what Joel does to make some of the biggest commissions you’ll ever hear about online…
What Google Never Told You About Making Money With AdSense
In case you didn’t know, Adsense is a program where Google allows you to make money when people click on advertising links that you can place at your own website(s).
In his new Adsense book, Joel candidly allows you to look over his shoulder. Now your odds at winning with Google Adsense are more in your favor than ever before.
I like Google Adsense. It contributes a nice little chunk of change to my income each and every month.
That said, I don’t and won’t follow the lead of those whose sites earn only through Google Adsense.
What happens when their Adsense accounts are shut down by Google? It does happen, and they’re left scrambling to replace lost income!
Don’t believe me?
Search Engine Supplied Keyword Suggestion Tools
Possibly the most cost effective method for determining a large number of keywords is to use tools offered by search engines within their advertising support toolbox. The three major search engines in the U.S. – Google, MSN and Yahoo – provide outstanding keyword suggestion features. The search engines do this in support of their advertising programs, which allow marketers to place keyword generated ads (i.e., ads based on a user’s search string) on the search engine as well as on other websites within the search engine’s advertising network. With the exception of Yahoo, access to these tools requires registration, which may include a small one time fee.
 |
 |
 |
Knowing where key decision-makers go for information and what type of digital media outlets influence their actions can give you a competitive edge in marketing your products, developing content and securing links. Recently, Forrester Research conducted a survey to determine the value of various publications and how key decision-makers were using them.
While most of the search engine tools we’ve discussed are either free or available at low cost, there are other options for finding keywords that require payment. While these may be costly, the website marketer should at least spend time evaluating them since these are popular among many search engine optimization professionals. There are many free tools on the Internet that offer help with keyword search. Here are a few:
I’m fairly anal about keeping my business, and almost all aspects of my life, well-organized.
For example, open my closet and you’ll see my clothes sorted by garment type and color (according to the spectrum from white to black).
Sick, eh?
How about a food cupboard sorted into soups, veggies, snacks, sauce mixes, pasta and rice, etc? Oh ya, and the labels ARE turned out.
Are you ready to have me committed yet?
Blogs have been abuzz for at least 4 years in the tech space and in the past 2-3 years in the business marketing world. Like many new marketing/communication channels, there continues to be a need to demystify shiny new objects and what they mean for businesses. Blogs and search engine optimization are no different.
One point I would make is that companies are wasting their long term time when setting up blogs purely for SEO purposes. It’s short term thinking and over time, results in difficulties with keeping momentum, new ideas and content. How do I know? Been there and done that, many times.
It’s far more realistic to implement blogs for specific purposes such as product communications, online newsroom, thought leader/strategy, customer support/communications, news, branding, advice/tips, aggregation of content in specific topics and many more. Regardless of the purpose, each blog implementation and ongoing management should have an intentional SEO effort.
Contact
Subscribe
October 31, 2008 
